Dollar for dollar, no other advertising/marketing investment provides greater results than on-hold marketing.
We make sure you don’t waste your hard-earned marketing budget by losing people when they call your business…and yes, it does happen. Consider just a few facts:
93.6% of the average advertising budget is spent on motivating your target market to call. Less
than 7% is spent on handling the call when it’s received. Over 70% of people who call
businesses are placed on hold. 60% of those people will hang up. 30% of the people who hung
up will NEVER call back.*
Callers who hear information while on hold will stay on the line up to three times longer than
with silence. 99% of callers will abandon the call within 40 seconds when they hear nothing
while on hold.**
* AT&T Study
**North American Telecom Study
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